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The Future of Digital Advertising: Choice and Control
Friday April 25, 2025 3:00pm - 3:25pm EDT
Session in Keynote Hall (458)
A panel discussion on how brands and agencies can navigate the evolving ad landscape, balancing privacy, personalization, and performance. Along with Yahoo participants can include: A brand-side marketer who’s actively investing in CTV; An agency leader who can speak to the evolving media mix

Who should attend?
Digital Marketers, Executives, and Managers
Speakers
avatar for Devon MacDonald

Devon MacDonald

President, Cairns Oneil
Devon is President and CEO at Cairns Oneil, Canada’s leading independent media agency. Devon has extensive experience in the media, technology, and creative industries and uses his background to help his clients and teams achieve their ambition. In 2022 Devon was named the Media... Read More →
avatar for Ana Tomas

Ana Tomas

Senior Marketing Manager, Google
Marketing leader Ana Tomas has over a decade of experience managing top Canadian brands. Currently at Google, she helps businesses adopt AI-powered ad solutions, and previously led many of Canada’s most beloved brands at Johnson & Johnson. Passionate about education, Ana teaches... Read More →
avatar for Vince Simone

Vince Simone

Head of DSP Sales, Yahoo Canada
Vince Simone is the Head of DSP Sales at Yahoo where he works closely with Canada's top agencies and brands, helping them achieve their marketing goals. A seasoned advertising professional with over 25 years of experience, Vince has a strong background in programmatic advertising... Read More →
avatar for Saad Uddin

Saad Uddin

CEO, Native Touch
Saad Uddin is the CEO of Native Touch, a 14 year old advertising technology firm and Candy Banners, a creative production studio. He's an active angel investor, investing in anything media or tech related. With over 15 years in the digital media space, his focus is on supporting his... Read More →
Friday April 25, 2025 3:00pm - 3:25pm EDT
Session in Keynote Hall (458)
  Keynote Hall

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